Shopping Mall Advertising in Dubai

Reach High-Spending Audiences Inside Dubai’s Top Shopping Malls

Outdoor Advertising in Dubai

Shopping mall advertising is one of Dubai’s most powerful indoor advertising opportunities. With millions of residents, tourists, families, and shoppers visiting Dubai’s malls every month, mall advertising offers brands unmatched visibility and engagement in a premium lifestyle environment.

At OAU, we provide access to a wide range of advertising opportunities across Dubai’s most popular malls – helping brands connect with high-income shoppers in high-traffic zones.

Why Shopping Mall Advertising is Effective in Dubai

  1. Massive Footfall
    Dubai malls attract huge daily visitor volumes, including residents, tourists, families, and business travellers.
  1. High Purchasing Power
    Mall visitors are already in a buying mindset – perfect for retail, real estate, electronics, and lifestyle brands.
  1. Premium Locations & Formats
    Ads appear near entrances, food courts, cinemas, hypermarkets, fashion areas, and escalators.
  1. Long Dwell Times
    Shoppers spend extended time walking, browsing, and waiting – ideal for deep brand reinforcement.
  1. Multi-Segment Targeting
    Reach families, youth, professionals, tourists, and luxury buyers in one location.
  1. Digital & Static Options Available
    Choose from DOOH screens, banners, kiosks, floor stickers, and more.

Top Malls Available for Advertising in Dubai

OAU provides advertising solutions across:

  • The Dubai Mall
  • Mall of the Emirates
  • Dubai Marina Mall
  • City Centre Mirdif
  • City Centre Deira
  • Ibn Battuta Mall
  • Nakheel Mall
  • Dubai Hills Mall
  • Festival City Mall
  • Mercato Mall
  • Wafi Mall
  • Times Square Center
  • Various community malls

These locations allow targeting of shoppers from every demographic and neighbourhood.

Types of Shopping Mall Advertising Formats

  1. Digital Screens (DOOH)
    High-definition digital displays placed in premium mall corridors, food courts, entrances, and walkways.
  1. Static Lightboxes
    Illuminated panels offering vibrant and continuous visibility.
  1. Escalator & Travelator Branding
    High-exposure ads placed on sides, panels, and handrails.
  1. Hanging Banners
    Large-format banners suspended from ceilings for maximum impact.
  1. Pillar & Column Branding
    Wrapped pillars positioned at key navigation points inside the mall.
  1. Mall Entrance Branding
    Ads placed at mall gates, parking areas, and store entry zones.
  1. Food Court Advertising
    Target families and youth at high-dwell dining areas.
  1. In-Mall Kiosks & Pop-Up Activations
    Physical setups for brand engagement, sampling, demonstrations, and lead generation.
  1. Elevator & Lobby Screens
    Digital screens near lifts and lounges targeting captive audiences.

Why Choose OAU for Shopping Mall Advertising?

 Access to Premium Mall Networks
We partner with major mall operators across Dubai and the UAE.

 High-Impact Multi-Format Solutions
From digital screens to activations – all formats available under one service.

 Strategic Media Planning
We tailor your campaign based on mall traffic trends and shopper behaviour.

 Creative Support & Production
Our team ensures your visuals look stunning on both static and digital formats.

 Flexible Budgets & Duration Options
Weekly, monthly, and seasonal packages available.

 End-to-End Campaign Execution
We manage media booking, artwork approval, installation, and reporting.

Frequently Asked Questions (FAQ)

Costs vary by mall, location within the mall, format, and duration. Contact OAU for tailored pricing.

The Dubai Mall, Mall of the Emirates, and major City Centre malls offer some of the highest visitor traffic.

Yes. DOOH screens are available in nearly all major malls.

Yes. Different malls cater to families, luxury shoppers, youth, expats, and tourists.

Many malls offer weekly or monthly options, depending on the format.

Yes. We provide complete solutions for kiosk placement, event space booking, and on-ground brand activations.

Yes. OAU manages creative production, installation, approvals, and ongoing support.

Get in touch

Address: Office 211, Palace Tower, Dubai SIlicon Oasis, Dubai, UAE
Email: [email protected] | Tel. : +971 4 5193444 | Mobile : +971 55 6889896