Radio advertising in Dubai allows brands to reach listeners through established FM radio stations serving different languages, music preferences and audience segments across Dubai and the UAE. Depending on the station and campaign requirements, advertising options may include pre-recorded radio commercials, presenter or RJ mentions, live reads, sponsorships, branded segments, competitions and other station-led promotional formats.

OAU helps advertisers plan and coordinate radio advertising campaigns across selected UAE radio stations based on language, audience profile, campaign objectives, dayparts, spot duration, frequency and budget. Campaign support can also include scriptwriting, professional voice-over recording, audio production and coordination of broadcast-ready radio commercials according to individual station requirements.

Featured English Radio Stations in Dubai & UAE

English radio advertising in Dubai and the UAE gives brands access to a range of music, news, talk and entertainment stations serving different listener profiles and interests. Depending on the selected station, advertising opportunities may include recorded radio commercials, RJ or presenter mentions, live reads, sponsorships, competitions and branded segments. OAU helps advertisers evaluate suitable English-language radio stations based on audience profile, programming, campaign objectives, dayparts, spot duration, frequency and budget, subject to current station schedules, advertising inventory and broadcast requirements.

Virgin Radio Dubai Radio Advertising

Virgin Radio104.4 FM

English-language contemporary music station in the UAE featuring music, entertainment and presenter-led programming.

Dubai Eye 103.8 FM Radio Advertising

Dubai Eye 103.8 FM

English-language station featuring news, business, sport, talk, culture and entertainment programming.

Dubai 92 FM Advertising

Dubai 92 FM Radio

Dubai 92 is the longest running English language station in the UAE. Proud of our heritage and in tune with a western facing audience.

Channel 4 104.8 FM Radio Radio Advertisement

Channel 4 104.8 FM

104.8 Channel 4 is home to the hottest and freshest new music, the biggest cash prizes, the most exciting experiences the UAE’s most loved personalities.

Beat 97.8 FM in Dubai Radio Advertisement

Beat 97.8 FM Radio

BEAT 97.8is the only dedicated dance music station in the UAE, providing listeners with a ‘voice’ and most importantly a platform where they can be entertained .

Classic FM Abu Dhabi 91.6 AlAin 105.2 Dubai 87.9 Radio Advertisement

Abu Dhabi Classic FM

Abu Dhabi Classic FM became the first Western, classical music radio station in the UAE and has quickly expanded its listener base of classical music lovers of all ages.

RADIO1 FM 100.5 Radio Advertisement

Radio 1, 100.5 FM

Wide reaching frequencies & instantaneous contact with its listeners on-air, Radio 1 has a direct line to its fans and the community across the UAE.

Radio2 FM 106.0 Radio Advertisement

Radio 2, 106.0 FM

Radio 2 sets itself apart with interactive content, a wide range of artists and broadcasts from festivals, concerts and lifestyle events that appeal to its listeners.

LUV 107.1 FM Radio

LUV 107.1 FM is a unique Adult Contemporary (AC) station in the UAE offering its listeners a variety of 90’s and naughties hits throughout the day. 

Anghami Radio Advertisement

Anghami Free Music

Anghami is your music hub from which you can instantly play any Arabic and International song or album wherever you are – in your car, at the gym, or on the beach.

Featured Arabic Radio Stations in Dubai & UAE

Arabic radio advertising in Dubai and the UAE gives brands access to Arabic-speaking listeners through a range of music, news, cultural, religious and general-interest radio stations. Depending on the selected station and its programming, advertising opportunities may include recorded commercials, presenter mentions, live reads, programme sponsorships, competitions and branded segments. OAU helps advertisers evaluate suitable Arabic-language radio stations based on station profile, programming, geographic coverage, campaign objectives, dayparts, spot duration, frequency and budget, subject to current advertising inventory and individual station requirements.

Al Khaleejiya 100.9 FM Radio Advertisement

Al Khaleejiya 100.9

Al Khaleejiya 100.9 is the UAE’s exclusive local radio station broadcasting only Khaleeji music. With unique songs and intelligent content.

Al Arabiya 99 FM

Al Arabiya 99 is the top Arabic music station in the UAE. The station appeals to the UAE Arab listeners by playing the most popular Arabic songs.

Al Rabia 107.8 FM Radio in Dubai Radio Advertisement

AL RABIA 107.8 FM

Al Rabia 107.8 FM is the UAE’s undisputed Number 1 Arabic music station broadcasting nationally across the country for over a decade.

Quran Kareem FM 98.1 FM Radio Advertisement

Quran Kareem 98.1 FM

Quran Kareem FM is one of eight radio stations owned by Abu Dhabi Media(ADM), the UAE’s leading public service broadcaster and media company. 

Emarat FM 95.8 FM Radio Advertisement

Emarat FM 95.8 FM

Since its launch in 1995, Emarat FM has attracted listeners from across the UAEand the Gulf with its blend of interactive programming, music and news.

Abu Dhabi FM Abu Dhabi 98.4 FM Radio Advertisement

Abu Dhabi 98.4 FM

Abu Dhabi FM, established by the late Sheikh Zayed Bin Sultan Al Nahyan in 1969, is the oldest Arabic radio station in the Gulf

Abu Dhabi 92.4 FM Al Ain 100.1 FM Dubai 99.9 FM Radio Advertisement

STAR FM 92.4 FM

Star FM has brought new energy to the nation’s airwaves, reflecting Abu Dhabi’s status as the dynamic, multicultural hub of the Arab world.

Noor Dubai 93.9 FM Radio Advertisement

Noor Dubai 93.9 FM

Noor Dubai Radio is the first‐of‐its‐kind radio station, delivering 10 hours of live programming on a daily basis.

Al Oula 107.4 FM Radio Advertisement

Al Oula 107.4 FM

Al Oula Radio was launched in 2014, under the umbrella of Hamdan bin Mohammed Heritage Center.

Dubai Radio 93.0 FM Radio Advertisement

Dubai Radio 93.0 FM

Dubai Radio 93.0 FM Advertising.

Fujairah 92.6 FM Radio Radio Advertisement

Fujairah 92.6 FM

Each tailored made Radio program is designed with its target audience in mind and this has allowed us to provide an effective platform.

Featured Hindi Radio Stations in Dubai & UAE

Hindi radio advertising in Dubai and the UAE gives brands access to Hindi-speaking and South Asian audiences through stations offering Bollywood music, entertainment, talk, news and lifestyle programming. Depending on the selected station, advertising opportunities may include recorded radio commercials, RJ or presenter mentions, live reads, programme sponsorships, competitions and branded segments. OAU helps advertisers evaluate suitable Hindi radio stations based on programming, audience profile, geographic coverage, campaign objectives, dayparts, spot duration, frequency and budget, subject to current station schedules and advertising availability.

City101.6 FM Radio Advertisement

City1016 FM Radio

Hindi-language entertainment and music station serving South Asian audiences in the UAE with Bollywood-focused programming.

89.1 Radio4 FM Dubai Radio Advertisement

Radio4 89.1 FM

Radio 4 is also the number one station in Dubai with the biggest competitions, hottest hit music, super star RJs and comprehensive cricket coverage.

Kadak FM Abu Dhabi 97.3 FM Al Ain 95.6 Dubai 88.8 Radio Advertisement

KADAK FM 97.3FM

KADAK FM (formerly known as Radio Mirchi in the UAE) offers content with a strong Bollywood connection to the South Asian diaspora in the UAE.

Big 106.2 FM Radio Radio Advertisement

BIG 106.2 FM Radio

Big 106.2, a part of FunAsia network, radio station promising magical music all day long. At the studios of Big 106.2, magic of radio to entertain our listeners.

Radio Mirchi 102.4 FM Radio Advertisement

Radio Mirchi 102.4 FM

Radio Mirchi is the India’s leading nationwide private FM radio station. It was owned by Entertainment Network India Limited (ENIL).

Vibe FM 105.4 Radio Advertisement

Vibe FM 105.4

The only station in the UAE catering to the expats of both the countries India and Pakistan. Not claiming to be the No.1 Bollywood station

Featured Malayalam, Tamil, TAG, Farsi Radio Stations in Dubai & UAE

Dubai and the UAE have a diverse multilingual radio market, with stations serving Malayalam, Tamil, Tagalog and Farsi-speaking audiences. Depending on the selected station, advertising opportunities may include recorded commercials, RJ or presenter mentions, live reads, programme sponsorships, competitions and branded segments. OAU helps advertisers evaluate suitable multilingual radio stations based on language, programming, geographic coverage, campaign objectives, dayparts, spot duration, frequency and budget, subject to current station schedules and advertising availability.

Hit 96.7 FM Radio Radio Advertisement

Hit 96.7 FM Radio

Hit 96.7 is the UAE s most popular Malayalam radio station. It caters to the expat Keralites who make up the largest expat community in the UAE.

Gold 101.3 FM Radio Radio Advertisement

Gold 101.3 FM

Gold 101.3 FM is the fastest growing radio station in U.A.E! This is fuelled by our compelling programming initiatives that include innovative competitions.

Gilli 106.5 FM Radio Radio Advertisement EDS UAE

GILLI 106.5 FM

24 hours Tamil FM Station that Contains Music, Fun, World News, Information, Entertainment, Movies, Culture, Games, Contests, Quiz, Technology, Sports, Lifestyle etc.

TAG 91.1 FM Radio Advertisement EDS UAE

TAG 91.1 FM Radio

#1 Radio for Filipino community in UAE. We play music that caters to a truly Filipino taste – the right mix of both English and OPM (Original Pinoy Music), both old and new.

Radio Shoma 93.4 FM Radio Advertisement EDS UAE

Radio Shoma 93.4

Radio Shoma 93.4 is the UAE’s one and only Farsi music station playing the latest Farsi hits from around the world. Broadcasting to the Farsi speakers in the UAE.

Radio Asia 94.7 FM Radio Advertisement EDS UAE

Radio Asia 94.7 FM

Radio Asia 94.7 FM, a part of Radio Asia Network, is the first Malayalam radio station in the Gulf.

RADIO ADVERTISING FORMATS & SERVICES IN DUBAI

Radio advertising campaigns in Dubai and the UAE can include more than conventional commercial spot bookings. Depending on the selected station and campaign objectives, advertisers can consider radio commercial production, spot advertising, presenter or RJ mentions, interviews, programme sponsorships, competitions and other station-led promotional opportunities. OAU helps advertisers coordinate radio campaigns from station and programme selection to spot scheduling, commercial production and campaign implementation, based on language, audience profile, campaign duration, frequency and budget, subject to individual station requirements and current availability.

Radio Commercial Production

We produce radio commercials for local, regional and national transmission.

RADIO SPOT DEALS DUBAI – BEST RADIO ADVERTISING SPOT DEALS

Radio Spot Advertising

As a leading spot booking ad agency, our radio campaign strategy is developed to complement your business

RADIO PR ACTIVITY DUBAI – RADIO INTERVIEWS – RADIO PHONE INS

Radio Interviews & Presenter Mentions

In order to get your message heard by the right demographic, a radio interview is usually a great strategy and time investment.

RADIO PROGRAM SPONSORSHIP OFFERS – OFFERS THE CHANCE TO UTILISE LOW ENTRY COST PER CREDIT

Radio Sponsorships

Radio sponsorships offer the chance to utilise low entry cost per credit. Typical radio sponsorships are traffic and travel, weather, sport, drivetime and breakfast etc

RUN RADIO CONTEST- RUN PROMOTIONAL RADIO CONTEST

Radio Competitions & Promotions

We can help you do just that with our radio promotion ideas and radio contest insurance programs.

ULTIMATE GUIDE TO RADIO ADVERTISING IN DUBAI UAE

Radio Advertising Planning

Radio advertising is the purchase of commercials on radio stations to promote products or services.

Radio Advertising Languages in Dubai

Dubai’s multilingual population gives advertisers the opportunity to plan radio campaigns around different language audiences.

Depending on current station availability, campaigns may be planned across English, Arabic, Hindi, Urdu, Malayalam, Tamil, Tagalog, Farsi and other language-based radio environments.

Station selection should be based on the advertiser’s intended audience, campaign objective, geographic coverage, programming environment and available audience information rather than language alone.

Radio Advertising Dayparts

Daypart Typical Timing Campaign Context
Breakfast / Morning Drive Approx. 6–10 AM Commuters, morning programming
Daytime Approx. 10 AM–3 PM Workplace, home and daytime listeners
Afternoon Drive Approx. 3–7 PM Commuters and drive-time audiences
Evening Approx. 7 PM onward Entertainment and evening programming
Overnight Late night / early morning Lower-cost or specialist schedules

Note: Exact programme times and audience levels vary by station. “Prime time” should be defined using the station’s current schedule and audience data rather than a universal Dubai timetable.

Radio Advertising Rates & Costs in Dubai

How much does radio advertising cost in Dubai? Radio advertising costs vary according to the station, spot duration, programme or daypart, number of spots, campaign frequency, campaign duration, sponsorship or promotional format and current advertising inventory.

Advertising Format Coverage / Placement Campaign Duration Estimated Cost (AED)
10-Second Radio Spot Short Brand Message / Announcement Per Spot 200 – 1,000
20-Second Radio Spot Promotional Message / Offer Campaign Per Spot 400 – 1,500
30-Second Radio Spot (Off-Peak) Regular Rotation Slots Per Spot 250 – 2,000
30-Second Radio Spot (Prime Time) Morning & Evening Drive Time Per Spot 1,800 – 8,000
60-Second Radio Spot (Off-Peak) Extended Brand Message Per Spot 500 – 3,000
60-Second Radio Spot (Prime Time) Premium Commuter Slots Per Spot 3,000 – 12,000
Weekly Radio Advertising Package Multiple Spots Across Selected Slots 1 Week 60,000 – 180,000+
Monthly Radio Advertising Package High-Frequency Brand Campaign 1 Month 150,000 – 500,000+
RJ / Presenter Mentions Host-Read Brand Promotion Campaign Period 10,000 – 50,000+
Program Sponsorship Show Naming & Brand Integration 1 Month 50,000 – 250,000+
Radio Jingle Production Custom Audio Commercial Creation One-Time 2,500 – 15,000
Full Radio + Digital Campaign Package Radio Spots + Online Promotion Campaign Period 100,000 – 500,000+

Rate Note: Radio advertising rates are indicative planning estimates only and should not be considered fixed quotations. Actual costs vary according to the radio station, programme or daypart, spot duration, number and frequency of spots, campaign period, sponsorship or promotional format, production requirements and current advertising inventory. Advertisers should request current station-specific rates and availability before booking.

SINGLE-STATION VS MULTI-STATION RADIO CAMPAIGNS

Single Station Multi-Station Campaign
Focused audience profile Broader language/audience coverage
Easier frequency concentration Wider potential reach
Lower planning complexity Higher budget requirement
Useful for niche targeting Useful for broader UAE campaigns

The optimal mix depends on whether the priority is frequency within one audience or broader reach across several audience segments.

RADIO ADVERTISING REQUIREMENTS IN DUBAI

Radio advertising in Dubai and the UAE is subject to applicable advertising and media-content requirements, together with the creative, technical and broadcast specifications of the selected radio station or media network.

Advertising Content & Broadcast Approval

Radio commercials may require review and acceptance before broadcast. Advertising content should be appropriate for broadcast and comply with applicable requirements relating to the advertiser, product or service category and promotional message.

Certain regulated products, services or advertising categories may require additional documentation or approvals.

Radio Commercial Specifications

Each radio station or network can have its own technical and delivery requirements. Before final production, advertisers should confirm the commercial duration, accepted audio format, technical specifications, language requirements, submission deadlines and campaign dates.

Music, voice-over and other audio elements should also be used in accordance with applicable rights and station requirements.

Spot Duration & Scheduling

Radio commercials can be available in different durations depending on the station and campaign. Common formats can include shorter promotional messages as well as 20-second, 30-second and 60-second commercials.

Availability and pricing vary according to the station, programme, daypart and campaign schedule. A longer commercial is not automatically more suitable; spot duration should reflect the message, creative requirements and available budget.

Presenter Mentions, Sponsorships & Promotions

Selected stations may offer presenter or RJ mentions, live reads, programme sponsorships, competitions, interviews and branded segments in addition to conventional recorded radio spots.

Availability, format and requirements vary by station and programme and should be confirmed before booking.

Frequently Asked Questions (FAQ’s)

Costs depend on the station, time slot, frequency, and ad duration. Packages start from affordable daily rates. Contact OAU for a customised quote.

Most brands use 20–30 second ads for maximum clarity and recall.

Yes. We offer complete creative services, including scriptwriting, voice-over, and sound engineering.

Radio campaigns can typically launch within 1–2 days after finalizing the script and audio.

Yes. Each radio station caters to a distinct audience based on language, age group, and listener profile.

Drive-time slots (6–10 AM and 4–8 PM) offer the highest listenership.

Yes. We provide advertising across all UAE radio networks.

Get in touch

Office 211, Palace Tower, Dubai Silicon Oasis, Dubai, UAE
Email: info@eds.ae | Tel. : +971 4 5193444 | Mobile : +971 55 6889896