Al Ittihad Road Dubai Advertising, Formats, Locations & Rates
Al Ittihad Road is one of the most strategic and heavily used highways in the UAE, connecting the cities of Dubai and Sharjah. With hundreds of thousands of daily commuters, this corridor offers exceptional visibility for brands seeking maximum reach and consistent exposure.
At OAU, we provide premium outdoor advertising options along Al Ittihad Road, helping brands tap into one of the region’s highest-traffic routes for unmatched OOH visibility.
Al Ittihad Road Advertising Area & Audience Opportunities
Al Ittihad Road (E11) is an important Dubai–Sharjah corridor connecting Deira with communities in northern Dubai and providing a major route for inter-emirate travel. Outdoor advertising opportunities along selected sections of Al Ittihad Road can provide visibility among motorists, daily commuters, residents, professionals and commercial traffic travelling between Dubai and Sharjah.
| Main Road / Location | Connected Communities & Destinations | Audience Opportunity |
|---|---|---|
| Al Ittihad Road (E11) | Deira, Hor Al Anz, Al Qusais, Al Nahda and connections towards Sharjah | Motorists, inter-emirate commuters, residents, professionals, workers and commercial traffic |
Availability Note: Outdoor advertising opportunities along Al Ittihad Road vary according to the exact location, traffic direction, media format and current inventory. Available sites are subject to media-owner requirements and applicable approvals.
Audience Note: General road traffic and Dubai–Sharjah commuter volumes should not be interpreted as the reach or impressions of an individual advertising placement. Site-specific traffic or audience estimates should use current media-owner data where available.
Why Advertise on Al Ittihad Road?
- One of the Busiest Roads in the UAE
Al Ittihad Road sees massive daily traffic from residents, professionals, and cross-emirate commuters, ensuring continuous brand exposure.
- Ideal for Long-Range Visibility
With wide roads and clear sightlines, outdoor ads on Al Ittihad Road offer uninterrupted visibility for long durations.
- Connects Two Major Cities
This highway connects Sharjah with Dubai, giving brands a dual-emirate audience reach.
- Perfect for Large-Scale Campaigns
Billboards and unipoles along this route deliver high-impact branding for major industries including real estate, retail, telecom, banking, automotive, and FMCG.
- Reaches Diverse Audience Segments
The road is used by families, daily commuters, students, professionals, and tourists—making it ideal for mass-market campaigns.
Available Advertising Options on Al Ittihad Road
OAU provides access to various outdoor advertising formats along Al Ittihad Road:
-
- Large-format billboards
- Unipoles
- Bridge banners
- Lamppost advertising
- Mega billboards
- Digital screens (in select sections)
- Building banners facing the highway
- MUPI and pole ads in feeder areas
Each location is chosen based on traffic density, visibility, and brand impact.
Explore Outdoor Advertising Across Dubai
Explore outdoor advertising opportunities across Dubai, including billboards, digital OOH (DOOH), lamppost advertising, bridge advertising, transit media and other formats across major roads, commercial districts and selected locations throughout the emirate.
Discover available OOH advertising formats, locations, indicative rates and campaign opportunities in Dubai based on your campaign objectives, preferred areas, duration and current media availability.