Outdoor Advertising Dubai,
OOH Advertising Company in Dubai

1,000+ clients,

Get your quote in 30 mins


Featured On

Khaleej Times

Gulf News

Arabian Business

Zawya

Powered By EDS

Outdoor Advertising Dubai,
OOH Advertising Company in Dubai

1,000+ clients,

get your quote in 30 mins


Featured On

Khaleej Times

Gulf News

Arabian Business

Zawya

Powered by EDS

Backed by advertising experience in Dubai since 2006, OAU helps advertisers plan and coordinate outdoor advertising, OOH and Digital Out-of-Home (DOOH) campaigns across Dubai and the UAE. Advertising opportunities include billboard advertising, Digital Out-of-Home (DOOH) advertising, lamppost advertising, bridge advertising, hoardings, MUPIs, transit advertising, mall advertising, airport advertising and other outdoor media formats across selected locations.

Campaigns can be planned across major road corridors including Sheikh Zayed Road (E11), Mohammed Bin Zayed Road (E311) and Al Khail Road (E44), as well as commercial and mixed-use areas such as Downtown Dubai, Dubai Marina and Deira.

OAU helps advertisers evaluate suitable media formats and locations according to campaign objectives, geographic requirements, duration and budget. Available advertising opportunities are subject to current authorised media inventory, media-owner requirements and applicable approvals.

Featured Roadside & Large-Format Outdoor Advertising in Dubai

Explore roadside and large-format outdoor advertising opportunities across Dubai’s major roads, commercial districts and high-traffic locations. From billboards, bridge advertising and lampposts to hoardings, building wraps, MUPIs and street-level media, brands can select OOH formats based on location, audience, visibility requirements and campaign objectives.

Billboard Advertising

Large-format billboard advertising across major roads and high-visibility locations in Dubai.

Bridge Advertising 

Prominent bridge advertising opportunities across selected major road corridors in Dubai.

Lamppost Advertising

Street-level lamppost advertising across selected roads, communities and commercial areas in Dubai.

Hoarding Advertising

Large-format hoarding advertising for construction sites, developments and selected roadside locations.

Megacom Advertising 

Large-format Megacom advertising at selected prominent roadside and urban locations across Dubai.

Bus Shelter Advertising in Dubai

Bus shelter advertising across selected transit locations and roadside environments in Dubai.

Building Wraps

Large-format advertising across selected building façades, hotels, developments and construction environments.

MUPI Advertising

Street-level MUPI advertising across selected pedestrian, retail and community environments in Dubai.

Petrol & Gas Station Advertising

Advertising across selected fuel stations, forecourts, convenience stores and digital screens in Dubai.

Digital OOH (DOOH) Advertising

Digital outdoor advertising across selected screens, networks and high-visibility locations in Dubai.

Burj Khalifa Advertising

Large-scale digital advertising opportunities on Dubai’s iconic Burj Khalifa LED façade.

Transit Advertising in Dubai – Metro, Taxi, Bus, Tram & More

Explore transit advertising opportunities across Dubai’s extensive transport and mobility network. Transit advertising can place brand messaging within environments used by commuters, residents, tourists and business travellers across Dubai.

Metro Advertising in Dubai

Transit advertising across selected Dubai Metro stations, trains and authorised media assets.

Taxi Advertising in Dubai

Mobile taxi advertising reaching audiences across roads, communities and destinations throughout Dubai.

Bus Advertising in Dubai

Mobile bus advertising using selected authorised transit media opportunities across Dubai.

Truck Advertising in Dubai

Mobile truck advertising campaigns across selected routes and permitted locations in Dubai.

Airline Advertising in Dubai

Inflight advertising opportunities designed to connect brands with international airline passengers.

Tram Advertising in Dubai

Transit advertising opportunities across selected Dubai Tram assets, stations and environments.

Retail, Indoor & Place-Based Advertising in Dubai

Explore retail, indoor and place-based advertising opportunities across Dubai’s high-traffic consumer environments. Advertising opportunities are available across selected shopping malls, cinemas, hotels, elevators, supermarkets and airport environments using static, digital and experiential formats, depending on current media inventory.

Dubai Airport Advertising

Airport advertising opportunities across selected passenger and terminal environments in Dubai.

Hotel Lobby Screen

Digital screen advertising across selected hotels, resorts and hospitality properties in Dubai.

Cinema Advertising

On-screen and in-cinema advertising across selected cinemas and entertainment destinations in Dubai.

Elevator Advertising

Indoor elevator advertising across selected residential, commercial and hospitality properties in Dubai.

Shopping Cart Advertising

In-store shopping cart advertising across selected supermarkets and retail environments in Dubai.

Shopping Mall Advertising

Indoor advertising across selected Dubai malls using digital, static and experiential media formats.

Other Advertising & Media Services in Dubai

Explore additional advertising and media opportunities beyond traditional OOH. From flyer and door hanger distribution to newspaper, PR, aerial advertising, flags and radio, these channels can complement outdoor campaigns and help brands reach audiences across Dubai and the UAE.

Flyer Distribution

Targeted flyer distribution across selected residential, commercial and permitted locations in Dubai.

Door Hanger Advertising

Targeted door hanger distribution across selected residential communities and properties in Dubai.

Newspaper & PR

Newspaper advertising and press release distribution across selected UAE publications and media platforms.

Skydive Banner

Aerial banner advertising opportunities for selected events, locations and campaigns in Dubai.

Flags Advertising

Outdoor flag advertising for selected roads, events, developments and commercial locations in Dubai.

Radio Advertising

Radio advertising campaigns across selected UAE stations, languages, programmes and audience segments.

Top Outdoor Advertising Locations in Dubai

Explore outdoor advertising opportunities across Dubai’s major roads, commercial districts, residential communities, tourism destinations and event locations. From Sheikh Zayed Road and Al Khail Road to JBR, Bluewaters Island, Expo City Dubai and Deira, brands can select OOH locations based on their target audience, campaign objectives, visibility requirements and budget.

Commercial Locations

Outdoor advertising across Dubai’s key business, retail and commercial districts.

Residential Communities

Targeted advertising opportunities across selected residential communities and neighbourhoods in Dubai.

Exhibitions & Events

Advertising opportunities around selected exhibitions, conferences, events and major venues in Dubai.

Major Routes & Roads

Outdoor advertising across selected highways, arterial roads and key traffic corridors in Dubai.

JBR

Outdoor advertising opportunities across JBR’s residential, hospitality, retail and leisure environment

Bluewaters Island

Advertising opportunities around Bluewaters Island’s hospitality, dining, retail and leisure destinations.

Sheikh Zayed Road (E11)

Billboard, digital and other OOH opportunities along Dubai’s major E11 corridor.

Al Khail Road (E44)

Large-format outdoor advertising opportunities along Dubai’s key Al Khail Road corridor.

Mohammed Bin Zayed Road (E311)

Roadside advertising opportunities along the E311 corridor connecting major Dubai communities.

Global Village

Advertising opportunities around one of Dubai’s major seasonal entertainment and leisure destinations.

Expo City Dubai & Dubai South

OOH opportunities across Dubai South, Expo City and surrounding business and residential areas.

Deira Gold Souk

Advertising opportunities across Deira’s established retail, tourism and commercial environment.

Outdoor Advertising Across the UAE

Explore outdoor advertising opportunities across the UAE. OAU helps advertisers plan OOH, billboard and Digital Out-of-Home (DOOH) campaigns across Abu Dhabi, Al Ain, Sharjah, Ajman, Ras Al Khaimah and Fujairah, with access to different formats, locations and media opportunities in each market.

Outdoor Advertising Across the GCC

Expand your outdoor advertising campaigns across the GCC. OAU helps advertisers evaluate and coordinate OOH, billboard and Digital Out-of-Home (DOOH) advertising across the UAE, Saudi Arabia, Qatar, Bahrain, Kuwait and Oman. Explore advertising formats, major locations, indicative rates and campaign opportunities in each market to plan single-country or multi-market GCC campaigns based on your objectives, locations and budget.

Explore OOH Advertising Opportunities in Dubai

Explore OOH advertising opportunities across Dubai’s major roads, transport networks, malls, communities, airports and commercial destinations. From billboards and DOOH screens to transit, mall, airport and mobile advertising, brands can select media options based on location, audience, campaign objectives and budget.

Billboards & Unipoles

Digital Screens (DOOH)

  • Malls
  • Highways
  • Metro stations
  • Pedestrian walkways
  • Retail, hospitality and mixed-use destinations

Lamppost & Street Pole Advertising

Metro & Tram Advertising

Taxi & Bus Advertising

Mall Advertising

Airport Advertising (DXB & DWC)

  • Advertising across selected passenger, terminal and airport environments at DXB and DWC, subject to current inventory.

Building Wraps & Hoardings

  • Large-scale branding on towers, hotels & construction sites.

Community & Street Advertising

  • Neighbourhood screens
  • Parking lots
  • Community boards
  • Residential branding

Mobile Truck Advertising

Outdoor Advertising Cost in Dubai

Outdoor advertising costs in Dubai vary considerably depending on the advertising format, location, display size, number of units, campaign duration and current media availability. Roadside billboards, DOOH screens, lamppost campaigns, MUPIs, transit advertising, mall media and airport advertising are priced differently according to the specifications and commercial terms of the selected media asset or network.

Other cost considerations may include production, printing, installation, artwork adaptation, media-owner fees and applicable approval requirements. Advertisers planning a campaign should therefore compare media based on the actual location, format, duration and campaign requirements rather than relying on a single standard OOH rate.

👉 Explore our complete guide on outdoor advertising rates and pricing in Dubai to find the best options for your brand.

Why Dubai Offers a Diverse OOH Advertising Environment

Dubai combines major road networks, business districts, residential communities, tourism destinations, shopping centres, airports and public transport infrastructure within a highly connected urban environment. This creates opportunities for advertisers to use different OOH formats according to where and how they want their campaigns to appear.

Major road corridors including Sheikh Zayed Road (E11), Mohammed Bin Zayed Road (E311) and Al Khail Road (E44) support roadside advertising opportunities, while commercial and mixed-use districts such as Downtown Dubai, Business Bay, Dubai Marina, JLT and Deira provide additional environments for outdoor, digital and place-based media.

Dubai also offers advertising opportunities across Metro and Tram environments, taxis, buses, shopping malls, airports, hotels, cinemas and other selected locations. This allows advertisers to combine roadside, transit, retail and Digital Out-of-Home formats within a single Dubai campaign, subject to current authorised inventory and applicable requirements.

Outdoor Advertising Rules & Approvals in Dubai

Outdoor advertising in Dubai is subject to regulations covering advertising locations, display formats, dimensions, structural and traffic safety, content, language and other technical requirements. The applicable approval process depends on the location and type of advertising media selected.

Depending on the advertising asset, relevant authorities may include Dubai’s Roads and Transport Authority (RTA), Dubai Municipality, Dubai Department of Economy and Tourism (DET), free-zone authorities and other competent entities. Advertising within malls, buildings, hotels, airports and other managed properties may also be subject to property-owner or authorised media-operator requirements.

Advertisers should confirm the applicable requirements before production or installation. OAU coordinates campaign requirements with relevant media owners and partners according to the selected advertising format and location.

Learn More About Outdoor Advertising Rules & Approvals in Dubai →

Frequently Asked Questions (FAQs)

Outdoor advertising costs vary significantly by format, location, size, number of units, duration and current availability. Community media and smaller formats may cost less than major roadside billboards, large-format displays and selected DOOH networks. See our Outdoor Advertising Rates & Costs guide for indicative pricing by format.

Digital screens that show animated or video content in malls, roadsides, metro stations, and airports.

Real estate, automotive, retail, healthcare, education, banking, e-commerce, entertainment, and government campaigns

Yes. DOOH allows rotation of multiple artworks.

Provide your budget, target areas, creative, and preferred formats. The agency will share options.

Minimum booking periods vary by media format, location and media owner. Some digital networks may support shorter campaigns, while certain static and large-format placements may require longer booking periods.

Campaign lead times vary according to media availability, artwork approval, production requirements, installation schedules and applicable approvals. Digital campaigns may require less physical production than static formats, but activation timelines depend on the selected network.

AED 10,000–80,000+ per month depending on location, screen size, and scheduling.

Measurement varies by media format and network. Available reporting may include proof-of-play, campaign photographs, spot frequency, estimated impressions, traffic or footfall information and other media-owner data where available. QR codes, promotional codes and website or enquiry data can also be used when appropriate.

Approval timelines vary according to the advertising location, media format, content category and competent authority or media owner. Campaign schedules should allow sufficient time for artwork review, applicable approvals, production and installation.

Yes. Media planning, booking, creative, installation, reporting, and analytics are included.

Billboards, unipoles, lampposts, rooftops, bridge banners, building wraps, DOOH screens, metro ads, airport ads, taxis, buses, MUPIs, megacoms, mall screens.

Neither format is automatically more effective. DOOH provides creative rotation, scheduling and easier artwork changes, while static billboards provide continuous display of a single creative during the booked period. The appropriate format depends on the campaign objective, location, duration and budget.

Creative changes may be possible on selected DOOH networks, subject to media-owner specifications, artwork approval and campaign scheduling requirements.

Automated, data-driven purchasing of digital screen space based on audience, time, weather, or events.

Yes. English + Arabic is common. Other languages (Hindi, Tagalog) can be added depending on audience.

Yes. OOH drives huge awareness for event countdowns and ticket sales.

OAU can coordinate printing, production, installation and removal with the relevant media owners and production partners where required.

Get in touch

Office 211, Palace Tower, Dubai Silicon Oasis, Dubai, UAE
Email: info@eds.ae | Tel. : +971 4 5193444 | Mobile : +971 55 6889896